Admin Dashboard

This is the place where you as a merchant will be setting up and managing your affiliate program. Dashboard features main view area as well as header menu for accessing different options and settings.

Here is the list of the features available:

• Home view

This is the default view you will see when you login. It shows a brief overview of your affiliate program performance. Here you can find statistics such as recent sales and leads, monthly statistics which show a number of sales, clicks, impressions and leads. There is also a top users block showing most successful affiliates and their number of sales and commission. In the bottom of the page, merchants can find a block featuring how-to videos, knowledgebase, improve SEO and support sections. It is highly recommended to watch these videos in order to learn how to get started.

• Getting started menu

Here you can find options for setting up the sign up page. This is the page where affiliates will sign up to join your affiliate program. There is also a link to quickly set up your program, access promotion and general settings. The option for setting up the sign-up page gives you access to a social widget that can be used on your site to allow your visitors to sign up immediately for your affiliate program. When they sign up, they will be able to instantly share the campaign on their social media networks such as Facebook, Twitter and LinkedIn or to send an invitation via email. This widget can be useful and you can show it in various places on your site. For example, you could set it up to show up after a product purchase and label it: “Like this product? Tell a friend and get paid”. There are lots of creative ways you can incorporate this on your site to boost sales.

• Manage referral program menu

Here you can actually add a referral program, manage existing referral programs and manage marketing tools. You can set up details about your referral program and products, and manage all the related settings such as commissions, landing page, type of action you are tracking and commission type. For example, you can calculate commission per each sale or have it based on number of clicks. You can have it based on every 1000 impressions (CPM) without even calculating commission, and rather just track leads. You might wish to pay high profile marketers a fixed monthly commission for their work on your site and in this case you can just use this software to track leads and have stats on how successful they are. You can add multiple affiliate programs and there is a choice to limit some of them and not show them to all affiliate users.

• Manage users menu

This menu contains links related to users’ management functionality. There are options for adding users, viewing users, searching users and approving users. Please note that users are actually your affiliates. This menu will show different user lists including first and last name as well as email address, information such as which affiliate program they are part of and number of conversions (sales) and clicks they are generating. You can use this interface to search for specific users and to approve new user signups.

• Reward users menu

This is the place where you can manage everything related to sales and payments. Users (affiliates) are the ones actively promoting your products with the goal of generating sales. They are usually paid a commission based on each sale, unless you have setup your affiliate program differently. You can manage all your sales, search sales, view invoices and search through invoices if you need additional info for book keeping purposes.

• View reports menu

There are detailed statistics available for all aspects of your affiliate program. Here you can view clicks report, sales report, impressions report as well as advanced reports. These reports can get really detailed and you can use comparison options to get even better overview of how well your affiliate program is working out.

Affiliate Dashboard

When affiliates sign up for your program, they will gain access to affiliate dashboard. This is the place they can get all their information regarding details of your affiliate program and offers available.

Same as admin dashboard, affiliate dashboard contains a main area and a header menu with all the options, so let us review them:

• Home menu

On the top of the page there is a block showing available offers with unique links for promotion. Affiliates need to use these special links to promote the program in order to ensure all sales will be tracked. There is information about the offer description, unique tracking link and access to additional marketing information provided by the merchant. Next there is an account manager box. The affiliate can see a welcome message set by merchant in this section as well as provide additional information about him. It is advisable that affiliates fill in this contact information as it can be valuable in case merchants would like to contact them. Also, there are the most important metrics displayed in the monthly statistics section. These include total number of clicks generated, total unique clicks, total impressions, a number of conversions and commission earned.

• My commission menu

Here the affiliate can see details about the commissions. Details include invoicing date/period for each commission, status of the commission (paid or not paid), the amount of commission earned and other details about each individual commission.

• Modify profile menu

From this menu, affiliates can modify their profile information and other details.

• Resources menu

Affiliates can use the available resources to improve the performance of their marketing efforts. The options found here are ones for promoting campaigns on Facebook and LinkedIn. Then there are options for affiliates to create their own custom links. Affiliates can also setup custom tracking. This helps them find out which ads or banners are performing well in order to maximize their marketing efforts and tweak strategies. Resources menu also provides option for affiliates to invite their friends to join your affiliate program. Finally, affiliates can get access to marketing materials provided by merchants.

• Reports menu

Affiliates can find all important statistics here. Affiliates can get access to reports including clicks, impressions and sales. It is interesting that affiliates can also see stats for users they have recruited on their own. Finally, there are ad comparison stats which measure success of different programs and ads, this information can be used to determine which strategies are working well.